SpiceJet to launch e-commerce venture
SpiceJet has launched its new e-commerce venture, spicestyle.com, an extension of its in-flight service, the company said in a press release.
An agreement with Amazon India will also make the portfolio of brands available on Amazon Prime.
The new venture will further boost to 19% SpiceJet’s ancillary revenue income which has grown from 6% to around 17% in the last 2 years.
The early investment in the portal is about INR 15 crore, a source from within the airline said while revenue expectations are almost 10 times — at INR 150 crore —for the first year.
The portal will offer products in 17 categories in the value and mid-segment price range, including sunglasses, wrist watches, backpacks, silicone luggage tags and an exclusive product line from designer Rohit Bal.
Tag Keyword: SpiceJet , E-commerce venture , Amazon Prime , Revenue